Strategic Recruitment: Workplace Branding and Employee Satisfaction

This article was originally published here

November 16, 2011
Suzanne V. Benoit, HR and Organizational Consultant

Years ago, I attended a breakfast hosted by the Northeast Human Resources Association where a management consulting firm discussed recruitment that emphasized employer branding. I had been considering a more strategic look at recruitment and this presentation solidified it for me. The following outlines one way of…

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