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Feminine Hygiene Products Market: 4.00% Y-O-Y Growth Rate in 2021 | By Product, Distribution Channel, and Geography – Global Forecast to 2025

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Impact of COVID-19
This pandemic-focused report highlights the impact of lockdowns, supply chain disruptions, demand destruction, and change in customer behavior during 2020. Technavio analysts have curated the reports extensively through both qualitative and quantitative research methodologies to derive the most industry-relevant and business-relevant outcomes.

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Feminine Hygiene Products Market 2021-2025: Segmentation

The feminine hygiene products market share growth by the sanitary napkins will be significant during the forecast period. Various seminars and campaigns about the hygiene and disposal of sanitary napkins have been organized in schools and colleges globally creating a demand for sanitary napkins globally, especially in developing countries such as India and China, thus making APAC the most dominant region for the adoption of sanitary napkins. 

37% of the market’s growth will originate from Europe during the forecast period. UK and Germany are the key markets for feminine hygiene products in Europe. Market growth in this region will be faster than the growth of the market in other regions. Growing number of women in the workforce, especially in countries such as the UK, France, and Germany, making them financially sounder to invest in hygiene products such as menstrual cups and tampons to meet their hygiene needs will facilitate the feminine hygiene products market growth in Europe over the forecast period.

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The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Corman Spa, Edgewell Personal Care Co., Essity Aktiebolag (publ), Hengan International Group Co. Ltd., Kao Corp., Kimberly-Clark Corp., Maxim Hygiene Products Inc., Ontex Group, The Procter and Gamble Co., and Unicharm Corp. are some of the major market participants.

Although the aggressive marketing by vendors will offer immense growth opportunities, prevalence of side-effects is likely to pose a challenge for the market vendors. In a bid to help players strengthen their market foothold, this feminine hygiene products market forecast report provides a detailed analysis of the leading market vendors. The report also empowers industry honchos with information on the competitive landscape and insights into the different product offerings offered by various companies. 

Feminine Hygiene Products Market 2021-2025: Scope

The feminine hygiene products market report covers the following areas:

Feminine Hygiene Products Market 2021-2025: Key Highlights

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will assist feminine hygiene products market growth during the next five years
  • Estimation of the feminine hygiene products market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the feminine hygiene products market across Europe, North America, APAC, South America, MEA, Europe, North America, APAC, South America, and MEA
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of feminine hygiene products market vendors

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Feminine Hygiene Products Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 4.82%

Market growth 2021-2025

$ 8.69 billion

Market structure

Fragmented

YoY growth (%)

4.00

Regional analysis

Europe, North America, APAC, South America, MEA, Europe, North America, APAC, South America, and MEA

Performing market contribution

Europe at 37%

Key consumer countries

US, China, UK, Germany, and Japan

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Corman Spa, Edgewell Personal Care Co., Essity Aktiebolag (publ), Hengan International Group Co. Ltd., Kao Corp., Kimberly-Clark Corp., Maxim Hygiene Products Inc., Ontex Group, The Procter and Gamble Co., and Unicharm Corp.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis: Personal products market

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
  • 3.4 Market outlook: Forecast for 2020 – 2025
    • Exhibit 06: Global – Market size and forecast 2020 – 2025 ($ million)
    • Exhibit 07: Global market: Year-over-year growth 2020 – 2025 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 08: Five forces analysis 2020 & 2025
  • 4.2 Bargaining power of buyers
    • Exhibit 09: Bargaining power of buyers
  • 4.3 Bargaining power of suppliers
    • Exhibit 10: Bargaining power of suppliers
  • 4.4 Threat of new entrants
    • Exhibit 11: Threat of new entrants
  • 4.5 Threat of substitutes
    • Exhibit 12: Threat of substitutes
  • 4.6 Threat of rivalry
    • Exhibit 13: Threat of rivalry
  • 4.7 Market condition
    • Exhibit 14: Market condition – Five forces 2020

5 Market Segmentation by Product

  • 5.1 Market segments
    • Exhibit 15: Product – Market share 2020-2025 (%)
  • 5.2 Comparison by Product
    • Exhibit 16: Comparison by Product
  • 5.3 Sanitary napkins – Market size and forecast 2020-2025
    • Exhibit 17: Sanitary napkins – Market size and forecast 2020-2025 ($ million)
    • Exhibit 18: Sanitary napkins – Year-over-year growth 2020-2025 (%)
  • 5.4 Tampons – Market size and forecast 2020-2025
    • Exhibit 19: Tampons – Market size and forecast 2020-2025 ($ million)
    • Exhibit 20: Tampons – Year-over-year growth 2020-2025 (%)
  • 5.5 Pantyliners – Market size and forecast 2020-2025
    • Exhibit 21: Pantyliners – Market size and forecast 2020-2025 ($ million)
    • Exhibit 22: Pantyliners – Year-over-year growth 2020-2025 (%)
  • 5.6 Menstrual cups – Market size and forecast 2020-2025
    • Exhibit 23: Menstrual cups – Market size and forecast 2020-2025 ($ million)
    • Exhibit 24: Menstrual cups – Year-over-year growth 2020-2025 (%)
  • 5.7 Feminine hygiene wash – Market size and forecast 2020-2025
    • Exhibit 25: Feminine hygiene wash – Market size and forecast 2020-2025 ($ million)
    • Exhibit 26: Feminine hygiene wash – Year-over-year growth 2020-2025 (%)
  • 5.8 Market opportunity by Product
    • Exhibit 27: Market opportunity by Product

6 Market Segmentation by Distribution channel

  • 6.1 Market segments
    • Exhibit 28: Distribution channel – Market share 2020-2025 (%)
  • 6.2 Comparison by Distribution channel
    • Exhibit 29: Comparison by Distribution channel
  • 6.3 Offline – Market size and forecast 2020-2025
    • Exhibit 30: Offline – Market size and forecast 2020-2025 ($ million)
    • Exhibit 31: Offline – Year-over-year growth 2020-2025 (%)
  • 6.4 Online – Market size and forecast 2020-2025
    • Exhibit 32: Online – Market size and forecast 2020-2025 ($ million)
    • Exhibit 33: Online – Year-over-year growth 2020-2025 (%)
  • 6.5 Market opportunity by Distribution channel
    • Exhibit 34: Market opportunity by Distribution channel

7 Customer landscape

8 Geographic Landscape

  • 8.1 Geographic segmentation
    • Exhibit 36: Market share by geography 2020-2025 (%)
  • 8.2 Geographic comparison
    • Exhibit 37: Geographic comparison
  • 8.3 Europe – Market size and forecast 2020-2025
    • Exhibit 38: Europe – Market size and forecast 2020-2025 ($ million)
    • Exhibit 39: Europe – Year-over-year growth 2020-2025 (%)
  • 8.4 North America – Market size and forecast 2020-2025
    • Exhibit 40: North America – Market size and forecast 2020-2025 ($ million)
    • Exhibit 41: North America – Year-over-year growth 2020-2025 (%)
  • 8.5 APAC – Market size and forecast 2020-2025
    • Exhibit 42: APAC – Market size and forecast 2020-2025 ($ million)
    • Exhibit 43: APAC – Year-over-year growth 2020-2025 (%)
  • 8.6 South America – Market size and forecast 2020-2025
    • Exhibit 44: South America – Market size and forecast 2020-2025 ($ million)
    • Exhibit 45: South America – Year-over-year growth 2020-2025 (%)
  • 8.7 MEA – Market size and forecast 2020-2025
    • Exhibit 46: MEA – Market size and forecast 2020-2025 ($ million)
    • Exhibit 47: MEA – Year-over-year growth 2020-2025 (%)
  • 8.8 Key leading countries
    • Exhibit 48: Key leading countries
  • 8.9 Market opportunity by geography

9 Drivers, Challenges, and Trends

  • 9.1 Market drivers
  • 9.2 Market challenges
    • Exhibit 50: Impact of drivers and challenges
  • 9.3 Market trends

10 Vendor Landscape

  • 10.1 Overview
  • 10.2 Vendor landscape
    • Exhibit 51: Vendor landscape
  • 10.3 Landscape disruption
    • Exhibit 52: Landscape disruption
    • Exhibit 53: Industry risks

11 Vendor Analysis

  • 11.1 Vendors covered
    • Exhibit 54: Vendors covered
  • 11.2 Market positioning of vendors
    • Exhibit 55: Market positioning of vendors
  • 11.3 Corman Spa
    • Exhibit 56: Corman Spa – Overview
    • Exhibit 57: Corman Spa – Product and service
    • Exhibit 58: Corman Spa – Key offerings
  • 11.4 Edgewell Personal Care Co.
    • Exhibit 59: Edgewell Personal Care Co. – Overview
    • Exhibit 60: Edgewell Personal Care Co. – Business segments
    • Exhibit 61: Edgewell Personal Care Co. – Key news
    • Exhibit 62: Edgewell Personal Care Co. – Key offerings
    • Exhibit 63: Edgewell Personal Care Co. – Segment focus
  • 11.5 Essity Aktiebolag (publ)
    • Exhibit 64: Essity Aktiebolag (publ) – Overview
    • Exhibit 65: Essity Aktiebolag (publ) – Business segments
    • Exhibit 66: Essity Aktiebolag (publ)- Key news
    • Exhibit 67: Essity Aktiebolag (publ) – Key offerings
    • Exhibit 68: Essity Aktiebolag (publ) – Segment focus
  • 11.6 Hengan International Group Co. Ltd.
    • Exhibit 69: Hengan International Group Co. Ltd. – Overview
    • Exhibit 70: Hengan International Group Co. Ltd. – Business segments
    • Exhibit 71: Hengan International Group Co. Ltd. – Key offerings
    • Exhibit 72: Hengan International Group Co. Ltd. – Segment focus
  • 11.7 Kao Corp.
    • Exhibit 73: Kao Corp. – Overview
    • Exhibit 74: Kao Corp. – Business segments
    • Exhibit 75: Kao Corp. – Key offerings
    • Exhibit 76: Kao Corp. – Segment focus
  • 11.8 Kimberly-Clark Corp.
    • Exhibit 77: Kimberly-Clark Corp. – Overview
    • Exhibit 78: Kimberly-Clark Corp. – Business segments
    • Exhibit 79: Kimberly Clark Corp. – Key news
    • Exhibit 80: Kimberly-Clark Corp. – Key offerings
    • Exhibit 81: Kimberly-Clark Corp. – Segment focus
  • 11.9 Maxim Hygiene Products Inc.
    • Exhibit 82: Maxim Hygiene Products Inc. – Overview
    • Exhibit 83: Maxim Hygiene Products Inc. – Product and service
    • Exhibit 84: Maxim Hygiene Products Inc. – Key offerings
  • 11.10 Ontex Group
    • Exhibit 85: Ontex Group – Overview
    • Exhibit 86: Ontex Group – Business segments
    • Exhibit 87: Ontex Group – Key offerings
    • Exhibit 88: Ontex Group- Key news
    • Exhibit 89: Ontex Group – Segment focus
  • 11.11 The Procter and Gamble Co.
    • Exhibit 90: The Procter and Gamble Co. – Overview
    • Exhibit 91: The Procter and Gamble Co. – Business segments
    • Exhibit 92: The Procter and Gamble Co. – Key offerings
    • Exhibit 93: The Procter and Gamble Co. – Segment focus
  • 11.12 Unicharm Corp.
    • Exhibit 94: Unicharm Corp. – Overview
    • Exhibit 95: Unicharm Corp. – Business segments
    • Exhibit 96: Unicharm Corp. – Key offerings
    • Exhibit 97: Unicharm Corp. – Segment focus

12 Appendix

  • 12.1 Scope of the report
  • 12.2 Currency conversion rates for US$
    • Exhibit 98: Currency conversion rates for US$
  • 12.3 Research methodology
    • Exhibit 99: Research Methodology
    • Exhibit 100: Validation techniques employed for market sizing
    • Exhibit 101: Information sources
  • 12.4 List of abbreviations
    • Exhibit 102: List of abbreviations

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